Estee Lauder Companies: Breast Cancer Awareness Campaign

Wednesday, September 21, 2011

This October, Estee Lauder Companies will illuminate The Singapore Flyer into a radiant pink beacon of hope on 1 October 2011. So pretty right? (:

About Estee Lauder Companies Breast Cancer Awareness Campaign

• Worldwide effort in 70+ countries that raises awareness about the importance of breast health and early detection saves lives.

• Since 1992 through October 2011, The Estée Lauder Companies’ Breast Cancer Awareness Campaign will have distributed over 115 million Pink Ribbons worldwide.

•By October 2011, close to $50 million in contributions to the Breast Cancer Research Foundation will have been raised by The Estée Lauder Companies’ brands and employees globally, and through fundraising initiatives with our retail partners.

• In 2011, BCA Campaign will reach more than 2.5 billion people in more than 70 countries with its life-saving awareness message.

So, join me at the illumination of Singapore Flyer on 1st October to watch this national landmark become a symbol of hope to those who are battling aginst breast cancer!

See you there!


To be notified of the latest beauty news, launches or events, follow me on or like SweetestSins on

You Might Also Like


Related Posts Plugin for WordPress, Blogger...


Like us on Facebook