Estee Lauder Companies: Breast Cancer Awareness Campaign
Wednesday, September 21, 2011
This October, Estee Lauder Companies will illuminate The Singapore Flyer into a radiant pink beacon of hope on 1 October 2011. So pretty right? (:
About Estee Lauder Companies Breast Cancer Awareness Campaign
• Worldwide effort in 70+ countries that raises awareness about the importance of breast health and early detection saves lives.
• Since 1992 through October 2011, The Estée Lauder Companies’ Breast Cancer Awareness Campaign will have distributed over 115 million Pink Ribbons worldwide.
•By October 2011, close to $50 million in contributions to the Breast Cancer Research Foundation will have been raised by The Estée Lauder Companies’ brands and employees globally, and through fundraising initiatives with our retail partners.
• In 2011, BCA Campaign will reach more than 2.5 billion people in more than 70 countries with its life-saving awareness message.
So, join me at the illumination of Singapore Flyer on 1st October to watch this national landmark become a symbol of hope to those who are battling aginst breast cancer!
See you there!
Love,
Patricia
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